Published on June 17th, 2009 | by Becky Striepe10
Promote Your Crafty Biz in Green: Business Cards
[Handmade business cards by Lizerati. Used with permission.]
We’ve had crafty business on the brain this week! On Sunday, Julie wrote about salvaged setups for outdoor shows, and yesterday, I posted about recovering after a long day of vending. So what about your promotional materials? It’s important to have some sort of take-away at your booth so folks who don’t have cash on hand can find you later. Here are a few eco-friendly resources for making or printing your business cards!
Do It Yourself
If you’ve got some spare time and energy, you can always make your own cards! Check out Autumn’s great tutorial on seed packet business cards. You could take that same idea and really make it whatever you wanted. Maybe try printing on the back of junk mail or cut up some brown paper bags? My pal Liz made her cards (pictured above) using discarded paper, stamps, and a corner rounder!
Sometimes, time is just not on your side. Never fear! There are a bunch of great resources out there to help you.
Berkeley, California-based Greener Printer uses soy inks on recycled paper. On top of that, they purchase offsets to neutralize their carbon footprint! They’ll even do rounded corners, though you might want to watch out with this one – it costs 10 cents per card, which can add up fast! You might be better off investing in a corner rounder of your own and doing that part yourself. Greener Printer does great quality work, and they’ve got excellent customer service, too!
I also recently discovered Bluegrass Print. They offer eco-friendly printing at no additional cost. When you place your order, you just select the “Go Green” options, and you’re all recycled-papered and soy-inked up! They also run weekly specials to lower your cost even more.
For an unconventional twist on the old business card, The United States Business Card Company is worth a look-see! They do letter pressed business cards on the backs of used cereal boxes. I think these would really stand out from your run-of-the-mill business cards.